Pinned“20+ persuasive copywriting formulas that convert (+ checklist)”Copywriting is the art and science of persuasion — compelling, persuasive, and engaging copy drives readers to take action.Dec 12, 2022Dec 12, 2022
25 fill-in-the-blanks “scroll-stopper” headline templatesThe title of your blog post, article, report, ebook or other content is considered one of the most important parts of the entire piece. And…Dec 20, 2022Dec 20, 2022
“My go-to copy formula for cold traffic ads”This is an adaption of AIDA (attention, interest, desire, action) — one of the most popular copywriting formulas.Dec 19, 2022Dec 19, 2022
“Creating a sense of ownership: The role of the IKEA effect in business growth”The IKEA effect is a cognitive bias that refers to the tendency for people to place a higher value on items they have personally assembled…Dec 18, 2022Dec 18, 2022
Doing the impossibleJohn 14:12 (NKJV) 12 “Most assuredly, I say to you, he who believes in Me, the works that I do he will do also; and greater works than…Dec 15, 2022Dec 15, 2022
Make room for GodIt was 2016; it all started when I asked God whether I should include spiritual content in my startup (lifestyle content websites). I…Dec 13, 2022Dec 13, 2022
“The lipstick effect: Why people splurge on small luxury items during tough times”When times are tough, it’s nice to treat yourself 🎁.Dec 9, 2022Dec 9, 2022