25 fill-in-the-blanks “scroll-stopper” headline templates
The title of your blog post, article, report, ebook or other content is considered one of the most important parts of the entire piece. And that’s because if the headlines don’t catch the readers’ eye and capture their attention, they will not read your content.
That’s why headlines need to lead off with a bang.
It must indicate benefits or outcomes, arouse curiosity and/or give your audience a reason to keep reading.
Here is a list of 25 fill-in-the-blanks headlines templates:
1. How to Beat These [Number] Common [Type] Fears
Examples:
- How to Beat These Three Common Public-Speaking Fears
- How to Beat These Five Common Relationship Fears
2. The Art of [Doing Some Specific Thing]
Examples:
- The art of writing a high-conversion landing page
- The art of starting a one-man business
3. [Number] [News Stories/Studies] to Help You [Get Desired Results]
Examples:
- 10 Research Studies to Help You Lose Weight
- Five News Stories to Restore Your Faith in Humanity
4. How to [Get a Desired Result] With/Without [Some Specific Item]
Examples:
- How to Lose Weight Without Exercise
- How to Start YouTube Channel With Your Phone
5. How to [Get a Desired Result] Without [Some Specific Item]
Examples:
- How to Land a Great Job Without a College Degree
- How to Make Delicious Snacks Without All the Calories
6. How an Unknown [Type of Person] [Did Some Extraordinary Thing]
Examples:
- How an Unknown Farmer Became an Online Multi-Millionaire
- How an Unknown Writer Created the Most Thought-Provoking Book of the Past Decade
7. The [Comprehensive/Ultimate/Total] Guide to [Getting Some Result]
Examples:
- The Comprehensive Guide to Generate Leads Using Social Media
- The Ultimate Guide to Training for a Marathon
8. The Secret of [Getting a Result] — Using Only [One Specific Item]
Examples:
- The Secret of Getting a Show-Car Finish — Using Only One Type of Wax
- The Secret of Getting Beach-Ready Abs — Using Only One Easy Exercise
9. The [Number]-Step Surefire Blueprint for [Getting a Specific Result]
Examples:
- The Five-Step Surefire Blueprint for Building Your Community
- The Seven-Step Surefire Blueprint for Starting Your Own Profitable Business
10. [Number] [Type] Tactics Every [Type of Person] Ought to Know
Examples:
- Three Interview Tactics Everyone Who’s Seeking a Job Ought to Know
- 27 Persuasion Tactics Every Copywriter Ought to Know
11. [Number] [Surprising/Startling/Amazing] Ways to [Get a Result]
Examples:
- Five Surprising Ways to Improve Your Productivity
- 10 Startling Ways to Look 10 Years Younger
12. [Number] Surprising Tricks the Expert Use to [Get a Result]
Examples:
- 10 Surprising Tricks the Experts Use to Boost Their Website Conversion Rates
- Five Surprising Tricks the Hollywood Star Use to Get Ripped Before a Movie Production
13. What [a Surprising Person or Thing] Can Teach You About [Some Niche Relevant Thing]
Examples:
- What a Seven-Year-Old Girl With Leukemia Can Teach You About Living a Better Life
- What Elon Musk Can Teach You About Marketing
14. [Get a Benefit] and [Get Another Benefit] by [Doing This Specific Thing]
Examples:
- Look Slimmer and Feel Better By Eating This Amazing Super Food
- Impress Your Friends and Surprise Your Taste Buds by Cooking This 15-minute Meal
15. Need [Some Desirable Thing]? Try [This Particular, Often Surprising, Tactic]…
Examples:
- Need More Traffic to Your Website? Try Going Offline…
- Need Whiter Teeth? Try Using Baking Soda and This Other Common Household Item…
16. How to Uncover the [Benefit] That Lies Hidden [In Some Place]
Examples:
- How to Uncover the Amazing Creativity That Lies Hidden In Your Brain
- How to Uncover the Business Ideas That Lie Hidden In Your Basement, Attic and Garage
17. [Number] Quick and Easy Ways to [Get a Benefit]
Examples:
- Three Quick and Easy Ways to Improve Your Writing
- Seven Quick and Easy Ways to Get Flatter Abs
18. How to [Do Some Process] Like [Some Type of Niche Professional or Expert]
Examples:
- How to Create Viral TikTok Like an Influencer
- How to Write a Novel Like a Bestselling Author
19. Why So Many People Are [Rejecting/Dumping] [Common Resource] in Favor of [Alternative Resource] — And Why You Should Too
Examples:
- Why So Many People are Deleting Websites in Favor of These Platforms — And Why You Should Too
- Why so Many People are Dumping All Other Whey Proteins in Favor of Unflavoured Ones — And Why You Should Too
20. [Number] Useful [Type of] Tools and Resources You Can’t Live Without
Examples:
- 17 Useful No-Code Tools and Resources You Can’t Live Without
- Five Useful Marketing Tools You Can’t Live Without
21. The #1 Reason [Type of Person] Fail
Examples:
- The #1 Reason New Business Owners Fail — And How to Avoid Making This Same Mistake
- The #1 Reason Basketball Players Can’t Make Free Throws
22. The Quick and Dirty Way to [Get a Benefit] Even If [You Don’t Have Some Specific Thing]
Examples:
- The Quick and Dirty Way to Start Making Money Online Even if You Don’t Have a Website
- The Quick and Dirty Way to Lose Weight — Even if You Don’t Have Any Willpower
23. [Number] [Type of] Mistakes Almost Every Beginner [Type of Person] Makes
Examples:
- 10 Copywriting Mistakes Almost Every Beginning Marketer Makes
- Five Driving Mistakes Almost Every Beginning Golfer Makes
24. Here’s What You Don’t Know About [Topic]
Examples:
- Here’s What You Don’t Know About Successfully Starting YouTube Channel
- Here’s What You Don’t Know About Building Email List
25. [Number] Proven Strategies for [Getting a Result]
Examples:
- 15 Proven Strategies for Improving Your Website’s Conversion Rate
- Seven Proven Strategies for Writing Content That Keeps Your Readers Hanging on Your Every Word
Conclusion
There you have it — 25 headline templates you can use for all your content.
To ensure you get the perfect headline for your projects, A/B tests with all these templates until you create the best title.
You’ll be glad you did!
